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Pre-Script

We worked with Pre-Script to refresh their brand identity.  They asked us to help them revitalize the brand with a new strategy and visual language. We wanted a brand that is strong, but still approachable.

What we did.

Brand Identity

Art Direction

Illustration

Visual Brand Strategy

Interactive Design

Web Design

What is
Pre-Script

As a chiropractor and competitive powerlifter Dr. Jordan Shallow D.C knows the importance of getting movement right.

Along with being a chiropractor, Dr. Jordan Jiunta D.C. is also a competitive CrossFit athlete and a CrossFit Level 1 Trainer.  He understands the importance of learning and training our bodies natural movement patterns to not only prevent injury but to live a higher quality life as well. 

Together, they built Pre-Script. Pre-Sript provides prescription movement that help you to pursue your passions on a foundation of strength, understanding, and mobility. 

The Idea

Build a brand that reflects the thought and expertise that pre-script has when it comes to understanding strength.

It starts with the mark.

The Primary Mark

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Alt Primary Mark

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Cobalt Black

Slate Gray

Cornflower Blue

Ginger Orange

Pearl Gray

Smoke Gray

Ginger Orange

WE MAKE 

YOUR BEST.

BETTER.

DR. JORDAN SHALLOW
Owner & Founder of Pre-Script

As a chiropractor and competitive powerlifter Jordan knows the importance of getting movement right.

His patients range from world-class athletes to 9-5 weekend warriors, and understanding the needs of each individual paired with the demand of their lifestyle is the cornerstone on which both his clinical practice , and Pre-Script was built. 

1.2.3.

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LIFE IS TOO

SHORT 

FOR SHIT

WORKOUTS

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STICK

TO THE SCRIPT

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MOBILITY
STABLITIY

STRENGTH

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